The Future Journalism Project

The Future Journalism Project launched in late 2010 to analyze and monitor disruption, opportunity, and innovation in the news. Though in the tech field, the client wanted a logo and collateral that referenced classical journalism and news rooms, and would convey the duality between old and new journalism.

Our work for them included the logo, a “snail mail” media pack that included a press kit, a welcome postcard from the founder and a comic introducing—in a playful way— the envisioned expansion of the organization.